Customers know instinctively in their hearts when you deliver value that matters and when you don’t. Is your product or service worth the price? Understand how customers form perceptions of your brand, why they switch brands, and how you can manage the relationship between your brand, your product/service, and your price—so they see why your offering is valuable and remain loyal. The more customers value you, the less likely they are to leave you.

2018-01-12T18:27:36+00:00 December 19th, 2017|

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